I really don't mind Google as much when it comes to data collection. Primary difference between them and Facebook is that I feel Google has a lot more transpar

I really don't mind Google as much when it comes to data collection. Primary difference between them and Facebook is that I feel Google has a lot more transparency with what data they hold on you. With Google I just deleted all my account activity which is older than a week. Facebook gave me no such option, I even had to write a fucking 600 line python script using OCR to spam click delete buttons on timeline because there's no way to delete activity using the API. I also agree with you that Google actually provides a service that Facebook doesn't. There's dozens of Google services I use on a weekly basis. I deleted my FB account because of privacy issues but leave my location on my Android for Google Timeline, despite them keeping a log of where I've been every second of my life I a) trust them more with that data than I trust FB to know my hair colour and b) I actually use that feature and think the payoff is worth it.