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How To Burn $100,000 In 100 Pages, the book. Logos are pretty easy to make, rarely important, and spending excessive money on them is always a vanity (or incom
by rajacombinator 9y ago
How To Burn $100,000 In 100 Pages, the book.
Logos are pretty easy to make, rarely important, and spending excessive money on them is always a vanity (or incompetence) expense by founders / C suite. Companies/products make the logos, not the other way.
- philwelch 9y agoWell, sometimes. It’s no coincidence that the Nike swoosh fits perfectly along the side of a shoe. If you’re a design company and you can integrate your logo as a design element and it adds something instead of standing out as a gratuitous advertising badge, you have an advantage. See also: the three Adidas stripes.