Shameless plug - I wrote an essay recently on how any metric becomes a vanity metric http://dimitarsimeonov.com/2018/03/22/the-vanity-metric-paradox http://dimi

Shameless plug - I wrote an essay recently on how any metric becomes a vanity metric http://dimitarsimeonov.com/2018/03/22/the-vanity-metric-paradox http://dimitarsimeonov.com/2018/03/22/the-vanity-metric-para... Some excerpts: - having clear, well defined metrics is the single largest driver of progress within a company - Any metric sufficiently optimized becomes a vanity metric - Building products is not science. What makes a good product is usually dependent on so many factors that are subject to change and evolve. - Over time, a product no longer stands to die if these metrics degrade. - According to EdwardTufte - people and institutions cannot keep their own score Hope someone finds it useful!