You actually show much higher engagement from the TC audience than from the HN audience. Highest time on site and lowest bounce rate you got was from TC. The o

You actually show much higher engagement from the TC audience than from the HN audience. Highest time on site and lowest bounce rate you got was from TC. The other note on TC is that it is a brand impression to a lot more readers than what click through. ie. ppl read/scan Techcrunch and will remember brands, only to recall them later. This is part of the '6 impressions' rule that marketers talk about. There are a lot more stories on TC now though, so your own share of those eyeballs is lower, and is competing with the other companies and startups featured.