I use Google alerts to track news on my clients and their competition. It seems to work well and I can usually skim through the data pretty quickly. In my lin

I use Google alerts to track news on my clients and their competition. It seems to work well and I can usually skim through the data pretty quickly. In my line of work it is critically important that I stay up to date on the latest news in 1/2 a dozen retail marketing verticals and this is one of the many ways to do so.