That's because all major Western internet companies are just virtue signalers for the wine drinking, cheese munching western population that loves to pontificat

That's because all major Western internet companies are just virtue signalers for the wine drinking, cheese munching western population that loves to pontificate on the topics of "freedom". Every single time a country with a reasonably large market told Google/Apple/Facebook/etc "Jump" these companies asked "How high would you like us to jump?" rather than respond with force - Google can respond to Russia with a single "OK, lets see" and block all Russian IP addresses from accessing/using any and all Google resources. Such action would create the kind of pressure on the Russian government it would within days change its decision -- it is not that the top of the Russian society does not rely on services provided by Google in a day to day life. It is that top that matters. Leaning on them creates leverage. Compromising one's principals allows competitors to exploit one's weak principals.