I think it's interesting that the consensus here is that you can't do quality in an hour. It's been forever since I blogged, but when I did I always had that b

I think it's interesting that the consensus here is that you can't do quality in an hour. It's been forever since I blogged, but when I did I always had that block in the back of my mind that I shouldn't publish unless it was well thought out/well written/reviewed into the ground. But this is a twitter world. People don't spend any time reading and they don't care to retain most material. If you blog, the most important thing is having a regular schedule. People won't come back for one well written article a month. But they'll read regularly if you produce content twice a day even if they aren't particularly interested in half of what you write. I don't think the ROI value really exists for blogging unless it's an investment in name recognition for an individual in a niche market. It's too much effort for too little reward.