3 ms·

Maybe it's because that's not where our customers are? ¯\_(ツ)_/¯ I write most of our posts in ~1 hour and hot dog, here we are on HN and you're reading it. :)

deleted 9y ago
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DisruptiveDave 9y ago
Oh man. My two cents (many, many years of content writing). It's very difficult to write a high quality post in under an hour. In my mind, high quality = somewhat original, well thought out, required some level of research/citations, includes actionable advice, formatted properly, SEO-juiced appropriately, and proofread effectively. Not all blog posts need to be that in depth, however. I've produced a ton of medium quality posts and those can be done in under an hour, sometimes. And they have value. Side note - getting on HN and "you read the thing" aren't markers of high quality.
onion2k 9y ago
here we are on HN and you're reading it Unless you're in the business of generating blog post views or HN comments the fact that people are discussing it here is irrelevant. Those things are vanity metrics. They don't matter to your business. Your post could get 10,000 upvotes and a million comments, but if you don't get a sale from all that extra "brand awareness" you've still wasted an hour of your time.
- corobo 9y ago
  If you're the business entity sure. The person who wrote the article though has an ego and people reading, reacting, responding to the article all feed the ego. Vanity metrics are the only reason we do things after the base instincts
foobaw 9y ago
It's fair though to assume that the CEO knows the company metrics better than all of us. I'm assuming these 1-hour blog posts do move their metrics in a meaningful way and the HN thing was just banter. Also, the term "quality" is highly dependant on context. I wouldn't compare it to "The New Yorker," but rather other similar companies' blog posts.

deleted 9y ago

[deleted]

DisruptiveDave 9y ago

Oh man. My two cents (many, many years of content writing). It's very difficult to write a high quality post in under an hour. In my mind, high quality = somewhat original, well thought out, required some level of research/citations, includes actionable advice, formatted properly, SEO-juiced appropriately, and proofread effectively. Not all blog posts need to be that in depth, however. I've produced a ton of medium quality posts and those can be done in under an hour, sometimes. And they have value. Side note - getting on HN and "you read the thing" aren't markers of high quality.

onion2k 9y ago

here we are on HN and you're reading it Unless you're in the business of generating blog post views or HN comments the fact that people are discussing it here is irrelevant. Those things are vanity metrics. They don't matter to your business. Your post could get 10,000 upvotes and a million comments, but if you don't get a sale from all that extra "brand awareness" you've still wasted an hour of your time.

corobo 9y ago
If you're the business entity sure. The person who wrote the article though has an ego and people reading, reacting, responding to the article all feed the ego. Vanity metrics are the only reason we do things after the base instincts

foobaw 9y ago

It's fair though to assume that the CEO knows the company metrics better than all of us. I'm assuming these 1-hour blog posts do move their metrics in a meaningful way and the HN thing was just banter. Also, the term "quality" is highly dependant on context. I wouldn't compare it to "The New Yorker," but rather other similar companies' blog posts.