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So are you saying that someone thinks of and idea - like a car powered by toenail clippings. They never do any research, they don't build a prototype, they don
by tyohn 18y ago
So are you saying that someone thinks of and idea - like a car powered by toenail clippings. They never do any research, they don't build a prototype, they don't even know if it will work but they want to sell the idea?
- mixmax 18y agopartially - what I mean is a feasible idea that is obviously good, and can be monetized. Google's pagerank algorithm would be a good example. The reason I don't want to include prototypes (one-day mock-ups are fine) is that doing a prototype for your car powered by toe-nail clippings is a lot of work, and half the product. And then you're not selling an idea, but a partial product.
- tyohn 18y agoI guess the question is how do investors know an idea is "obviously good"? Did anyone/everyone know that the pagerank algorithm was "obviously good" before they tested it? And if it was - did they build it/think of it in one day?
- mixmax 18y agoExactly my point - nobody buys an idea before it's actually tested and has been found to work. And once you've done that you're not selling an idea. Which is probably why there are no examples of it. To my knowledge at least. Famously Yahoo turned down Larry and Sergey when they approached them with the idea - they didn't want it before it had proved it's worth. In other words: they wouldn't invest in an idea.
- tyohn 18y agoI know of an example from the book "How to license your million dollar idea" by Harvey Reese. He thought of an idea, drew it on paper, faxed it to a company and got a deal - all in one day. Although: He did quite a bit of business with the company previous to his fax and he does talk about needing to evaluate the originality and market need of your idea.
- mixmax 18y agoDo you have a source other than himself? His business model is that you can put your idea on his website (for a nominal fee of $175) and he will then try to sell or license it to someone, and you split the proceeds. Obviously it is in his interest to tell you that he has had tremendous success himself. Besides, I think the $175 will make him a good amount of money from naive hopeful inventors.
- tyohn 18y agoNope, I don't know the guy or the company just the book. He does seem to have a good reputation but like I said I don't know...
- chaostheory 18y agoReese didn't just sell an idea on its own. He's a master networker (he's always on the phone) and typically he does provisional patents, copyrights, and so on... like mix max says he's "worked in the basement for years": his reputation and relationships took many years to build, and typically he sells legal licensing to use his ideas...; this is beyond "just an idea"