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> You'll find that any naive attempt at running your own will be very hard to scale. LOL. That's what they want you to think, but no big ESP such as gmail or
by joering2 9y ago
> You'll find that any naive attempt at running your own will be very hard to scale.
LOL.
That's what they want you to think, but no big ESP such as gmail or yahoo have any set of special rules for Mailchimp or other big guys, because that would open them for lawsuits based on an unfair treatment.
My last company was chained to Sendgrid, until someone with yahoo email account clicked on the "spam" button 147 times... on the same email message! That was in 2015. A glitch in Sendgrid system counted each click as unique, and our spam rate got to be 27%. We got kicked out from Sendgrid faster than we could dispute it, and then they stopped answering our phonecalls.
We moved to Mandrill but that wasn't better because they were super-sensitive. We then built our own Digital Ocean $5 box and gradually start sending emails that were NOT spam. First 50 per hour, next day 100, next week 1000, you get my drift.
Today we email about 2,000,000 opt-in emails per day from the same DO $5 512MB box, built on Centos 6 and postfix. Delivery rate similar like we used to see with Sendgrid/Mandrill, at around 86% with click-tru 55% but that doesn't matter these days.
Bottom line: if you don't send spam then why would you be punished for legitimate emails?? Big ESP will take few weeks (a month?) to learn where to deliver your email and we had nothing but good experience. Of course I don't have to mention basic DKIM/Spif/DMARC other basic stuff alignment. Also bounce mailbox needs to be monitored. If you need any further info/help, shoot me a message I be happy to help.
- wordpressdev 9y agoHi, I am planning to move away from existing provider due to the cost factor and planning to set up own mail delivery system. I reviewed Sendy but haven't made the transition yet. I am looking to host about 30K subscribers who'll receive emails every 10-15 times a month. Your thoughts?
- tittietime 9y agoI'm using Sendy to send ~15k emails every day. It works fine with a few hiccups. It stops sending after every few hundred and I have to keep hitting the 'send' button again. I've scripted this so it automatically happens. I'll admit I'm due for an upgrade which may have fixed that bug, but I made some minor modifications to the Sendy code which I just don't want to try to port to an upgrade. Know that Sendy does a phone home which is just to check if you actually purchased the code. There is also a obfuscated file that I've unwound if you were curious: https://gist.github.com/tittietime/0284ce3b6ef5e4fd35d3aa105b61e360 https://gist.github.com/tittietime/0284ce3b6ef5e4fd35d3aa105...
- wordpressdev 9y agoThanks for the insights. I would like to have hiccup free delivery because sending emails isn't my main job and I would prefer it to be as automatic as possible. Do you have other recommendations besides Sendy?
- tittietime 9y agoIt's looking like Mailtrain FTW :)
- dugmartin 9y agoFor those reading the above message with an interest in using your own mail server a good way to get started is to use Mailcow, a Docker based system with all the batteries included.
- danieltillett 9y agoWhile my experience of delieverabilty is different to yours and I don't even send any non-transactional emails, I do find the click on the spam button multiple times hack very interesting. The evil that can be done with this.