SEO is more interesting now that search engines are seeking greater engagement and insight on user preferences. I maintain a small application at http://pretty

SEO is more interesting now that search engines are seeking greater engagement and insight on user preferences. I maintain a small application at http://prettydiff.com/ http://prettydiff.com/ and both Google and DuckDuckGo have widgets or features available that come up in the search results depending upon the search terms. This saves the user time because they may get what they need directly from the intelligent search engine result data so that they don't have to enter my site. On the other hand Google makes deep links into the site immediately available as "sub-results" so that a user can enter the site more directly without wasting time on an entry point.