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Monetization is easily possible, we just need a reliable way to transfer small amounts of money electronically at a low fee. Right now the large credit card pla
by TACIXAT 9y ago
Monetization is easily possible, we just need a reliable way to transfer small amounts of money electronically at a low fee. Right now the large credit card players have a stranglehold on digital transactions, we just need something new that makes it not awful to pay someone a few cents online.
- kristianc 9y agoConsider that the people watching the videos have repeatedly shown in no uncertain terms (even when given the option and it is made really really easy for them), that they don't want to pay.
- TACIXAT 9y agoReally? I absolutely will not pay 8$ a month to read the occasional NYT article. I will not pay 4$ per episode of TV shows I watch (I have tried this multiple times and it sucks). I would absolutely pay 5 to 25 cents to read an article. I would absolutely pay 1$ per episode. Unfortunately, no one is offering their content at these realistic price points. Nor could they with credit card processors taking 30 cents per transaction. We need a new model that makes costs realistic. I bet a lot of people would pay 1 dollar a month for social media to avoid ads and tracking.
- twblalock 9y agoFacebook had revenue of about $40 billion in 2017. Facebook has billions of users, so if every user gave Facebook a dollar a month, that could add up to about as much as they made last year. (I don't think every user would do that, especially the users who live in developing countries and can't afford to spend a dollar, but let's use the best case for the sake of argument.) What happens when a startup decides to take on Facebook by offering a social network that focuses on protecting user privacy? We would want that startup to succeed, but how could it ever get there by charging a dollar a month? It would start with a small number of users, so the total dollars per month would be small. If Facebook was only charging a dollar, this startup couldn't charge more than that -- a social network that has fewer of your friends on it than Facebook and costs more to use is not a very attractive. In other words, I think the subscription model would make it difficult for social media startups to succeed.
- dorgo 9y agoI think the lock in effect of social networks is orthohonal to monetarisation model. It is difficult for social media startups to succeed regardless of how they (or facebook) make money.
- otakucode 9y agoYou are wrong. They won't pay to watch an individual video, and they won't pay to watch Latest Gigacorp Product Placement Hour, but they will pay the creators they care about. Many are making a living supported by their audience via Patreon while posting their videos to YouTube. Which is really the worst case apocalyptic scenario for YouTube... Kinda surprised they haven't made more overt moves to try to destroy that setup. Especially given Eric Schmidt's book 'The New Digital Age' and his views that since Google are rich they can and should take direct control of human culture to save the poor from themselves.
- flavor8 9y agoThere's a difference between "$9.99/mo for no ads" and "skip this ad for 2c". I'm not aware of any popular video sites offering the latter.
- deleted 9y ago[deleted]