> To keep the internet free — while becoming richer, faster, than anyone in history — the technological elite needed something to attract billions of users to t

> To keep the internet free — while becoming richer, faster, than anyone in history — the technological elite needed something to attract billions of users to the ads they were selling. And that something, it turns out, was outrage. The technological elite are responsible for outrage culture? That's rich. It's old media that is packed, cover to cover with sensationalistic outrage pieces (such as this one from nymag). Now, those articles may get shared rapidly on social media but it's the traditional media that is their source. The underlying tone of a lot of the outrage pieces is simple: our business model and ability to gatekeep opinions is threatened by technology, and we will spin every article to subtly attack that.