I don't think calling out the standard values of one generation necessarily means he's taking shots at other generations. I just think that millennials have bee

I don't think calling out the standard values of one generation necessarily means he's taking shots at other generations. I just think that millennials have been hit with more advertising over the course of their lives than the generations before them, and are therefore more distrustful in general. I think that's all he's trying to say here.