2 ms·
Not parent, but I'd like to answer :) I use mailchimp for a newsletter for my own SaaS site. It is a nice service, they really do make it easy to send and desi
by onli 9y ago
Not parent, but I'd like to answer :)
I use mailchimp for a newsletter for my own SaaS site. It is a nice service, they really do make it easy to send and design a mail. Their editor is good, their HTML-plaintext conversion works reasonably well.
What I do not like is the workflow. It's like my usecase is completely unsupported, and I do not understand which usecase they do support. Every time you send a mail you start from scratch: They make you start a new campaign(?), pick again a template, fill in the from address, write a text by editing the template. The workflow does not at all support the thinking that all I do is send a new issue to the same ML like always, which should of course use the same template and infos as always as starting point, where the main thing to do is to change the text in the mail.
I guess they support some marketers definition of how things work there? But really feels strange, as if the text of the mail is an afterthought.
- paulcole 9y agoIf you’re using your last campaign as your starting point, why aren’t you just replicating it and starting from there? https://kb.mailchimp.com/campaigns/ways-to-build/replicate-a-campaign https://kb.mailchimp.com/campaigns/ways-to-build/replicate-a...