It really depends on where you want to go, set yourself a clear goal what size and what kind of service you want to offer, in retrospect (5 years, 20 people and

It really depends on where you want to go, set yourself a clear goal what size and what kind of service you want to offer, in retrospect (5 years, 20 people and leading network with 40 people working for several global brands) that was my biggest mistake. We just happily tagged along and worked our way up... but an agency with 15 people works totally different than an agency with 4 or 40 people. The larger the agency gets the more defined are the roles, as a consultant you are selling yourself and doing everything yourself. In an agency of 40 clear roles have to be established for every process. Agencies live by their brand and flair, you are selling not just a service but the idea of your service. So think hard about what differentiates you. Try to build dedicated sales funnel... Ok I could do this for hours...