4 ms·
I often use the exact same example you gave to explain this to people (especially the one about the shovels) so I have a third thing you are missing: Fashion
by openfuture 8y ago
I often use the exact same example you gave to explain this to people (especially the one about the shovels) so I have a third thing you are missing:
Fashion
Although they can be called scammers and fraudsters when they are tech companies that can't deliver there are other sectors where utility isn't as apparent (literal fashion, art) and then sometimes well established players that are a little bit of each (middlemen, shovel salesmen..) start to capitalize on this angle, maybe Apple is the archetypical example?
Edited for clarity.
- pryelluw 8y agoCould you expand some more?
- smaddox 8y agoI assume he is talking about "selling entry" into a fashionable group, e.g. Apple product owner. Apple has a significant markup on their products, because they're fashionable. Neither the markup nor the fact that the products are fashionable is an accident.
- sharemywin 8y agoThey still sell shovels. but some times the dirt aka problem is projecting being cool, hip etc.