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> Yeah, also let’s not forget that the whole idea of ads is to sell people crap they don’t need. That doesn't have to be true. Done right, ads can be about mak
by smichel17 9y ago
> Yeah, also let’s not forget that the whole idea of ads is to sell people crap they don’t need.
That doesn't have to be true. Done right, ads can be about making more people aware of a product, to reach people who genuinely benefit from it but would not otherwise have heard about it. That's the advertising future I'd like to see, even if it's not how things are right now.
- gaius 9y agoIf that were true all ads would simply be a bullet point list of features - branding would not exist, there would be no pretty models in the ad, etc etc etc The argument that ads are about informing consumer just doesn’t stand up to reality. The whole concept is flawed.