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Chain restaurants don't succeed by being better, they succeed by being consistent. The fear of having a bad meal is much, much stronger than the desire to have
by subpixel 9y ago
Chain restaurants don't succeed by being better, they succeed by being consistent. The fear of having a bad meal is much, much stronger than the desire to have an exceptional one. This - along with price - is why McDonald's in NYC is packed with tourists.
- ryanwaggoner 9y agoSadly, I don’t think it’s even mostly tourists. Every McDonalds I walk by in NYC is always busy, even in parts of the city with fewer tourists.