I personally would never pay for Facebook, since I don't get much use of it anyway. It's a nice to have, I check it every other month to see if anything importa

I personally would never pay for Facebook, since I don't get much use of it anyway. It's a nice to have, I check it every other month to see if anything important happened in my extended friends' circle, and that's about it. I also know for a fact that while I hate ads, I hate wasting my money even more. Browsing FB with an ad blocker makes it essentially ad free. (At least for the main pages) The only concern left is data gathering/privacy. Assuming that FB isn't lying about selling data to anybody, then I'm ok with my data just sitting around on their servers, informing ads I never see. Now for a heavy user, I could see the appeal of paying to remove adds (ads between & injected in videos seems annoying) but I highly doubt that the math would checkout for FB. These users are the most engaged ones and probably make for the bulk of their ads revenue. They'd be foolish to offer them a small $5/m membership and lose all ad revenue from them. All that to say: Since the low value customers are probably unwilling to pay and the high value ones would need to pay a lot to make up for ad revenue loss, I don't believe there ever will be a successful pay to remove ad model on Facebook.