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I think we decided advertisers deserve all the data when we generally prefer to visit ad supported services vs paid services. Lowest friction wins. Advertising
by dageshi 9y ago
I think we decided advertisers deserve all the data when we generally prefer to visit ad supported services vs paid services.
Lowest friction wins. Advertising is lower friction than payment.
- marssaxman 9y agoInstalling an ad-blocker lowers the friction even more, so that's what wins for me. I wouldn't pay anything for Facebook, but I'm not willing to look at their ads, either. If they don't like that arrangement, they are free to start returning '403 Forbidden' anytime they like.
- candiodari 9y agoThe funny thing is that ad-blocking only works because advertising is a really, really scammy and untrustworthy industry. Ad blocking is trivial to defeat in HTML5. Just use canvas drawing for everything. Good luck filtering out the commands to draw ads (Netflix does this, and yes, they use it to show ads, but only their own). It would present difficulties for indexing, but that can be worked around. But this would mean advertisers would have to trust websites to actually show their ads, without direct feedback from the client side. And historically, there have been MANY scams of this nature, so websites can't choose to do this, it would trigger the "I'm being scammed" alert in advertisers. Why ? Because a LOT of advertisements are also scams. And of course, scammers (advertisers) are really, really sensitive to getting scammed themselves.