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Somewhat related survey: 70% won't even pay a measly 8 cents per month to avoid ads.[1] The random suggestions out there saying Facebook could theoretically c
by jasode 9y ago
Somewhat related survey: 70% won't even pay a measly 8 cents per month to avoid ads.[1]
The random suggestions out there saying Facebook could theoretically charge users $5/month for zero ads is naive I think.
Also, a general point about surveys... Asking people about hypothetical payments usually overestimates what they would actually do with real money. Surveys asking factual questions like "how many children do you have?" yield more accurate results than "would you pay $9 for product X?"
E.g. the article says 25% would pay $6/month for no ads. Probably the more realistic answer is to divide that by 10 and estimate that only 2.5% would actually pay that subscription amount to Facebook.
[1] https://www.tune.com/blog/mobile-ads-70-of-smartphone-owners-wont-pay-even-1-to-avoid-ads/ https://www.tune.com/blog/mobile-ads-70-of-smartphone-owners...