Exactly. What real time advertising network markets have done, is effectively incentivized Facebook, and anybody else selling internet ad space to create a Big

Exactly. What real time advertising network markets have done, is effectively incentivized Facebook, and anybody else selling internet ad space to create a Big Brother database in order to maximise revenue from any source that's prepared to pay. Whilst I suspect this probably wasn't exactly what Marx meant when he said that Capitalism inevitably sews the seeds of its own destruction... combine it with a political system funded predominantly by private money, and I guess the only thing saving the US at the moment is that the oil price is so low. "My reality was post-apocalyptic and it wasn't this fucked up" Penny Adiyodi, The Magicians.