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If we really want to deal with Google's enormous power, we'll need to tackle the issue at both ends: political and technical. As for politics, it doesn't look l
by dvfjsdhgfv 9y ago
If we really want to deal with Google's enormous power, we'll need to tackle the issue at both ends: political and technical. As for politics, it doesn't look like Google is going to be attacked the way it happened to FB - the CA affair was almost an accident. And Google knows better and will do everything to avoid accidents.
The second issue is technological. The competing search engines are not there yet, although they're continuously improving. Google got where they are not only by text search, but also extending the search categories horizontally. The competing search engine would need some smart minds to come up with something extra, something genuinely useful that would make people flock there.
Then there are all other parts of Google ecosystem that people depend on: Gmail, Adwords, Adsense, GA. And millions of Android devices. How to eradicate all that from our lives? It will take decades to complete - if we started now, that is.
- bluGill 9y agoUsing other search engines goes a long way to get them there - the more they are used the more advertising dollars they get (and the less google gets), which leads to dollars to invest. I find that duckduckgo is good enough for everything these days.