Wasn't that memo a rhetorical device by the author to raise that kind of opinion (one he does not agree with) as a conversation point inside Facebook? I don't

Wasn't that memo a rhetorical device by the author to raise that kind of opinion (one he does not agree with) as a conversation point inside Facebook? I don't like Facebook as much as the next person, but being willing to write things in that style and get discussions going sounds really healthy to me.