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Come on, what kind of utopia are you living in? Apple's core business is not environment protection, it's development of technology and applications for that t
by joshio 8y ago
Come on, what kind of utopia are you living in?
Apple's core business is not environment protection, it's development of technology and applications for that tech.
That they're using the vehicle that is Apple to push for green energy is remarkable, putting pressure on the other giants. But this kind of expectation, that they should move away from the Mecka of tech devs. in order to push the envelope further would only lessen the net impact on their environmental work..
- ghfbjdhhv 8y agoIt would help if they just moved near a Caltrain station. See: what Google is doing in SJ.
- joshio 8y agoI'm not sure how frequent these stations are but from the overview of the size of the new Apple campus, it's not too easy finding a lot large enough to just drop it down where it's convenient. Not accounting for zoning laws etc.
- rgovostes 8y agoThere are or were offices at Sunnyvale Caltrain station. They also have shuttles that regularly service Mountain View, Sunnyvale, and Diridon stations; the ride should only be 10-15 minutes. However, I do not think Caltrain has the capacity for tens of thousands of new commuters.
- apsec112 8y agoThere's nothing "remarkable" about a company, especially a Bay Area-based consumer electronics company, saying they like green energy. Everyone says they like green energy, even the oil companies (https://www.total.com/en/commitment/environmental-issues-challenges/climate-change/renewable-energies https://www.total.com/en/commitment/environmental-issues-cha...). What would be "remarkable" is if they made significant changes to how they do business to, at least, avoid making the problem worse, and they are not doing that.
- rgovostes 8y agoMaybe some day we will see a headline like, "Apple now globally powered by 100 percent renewable energy". Some day.
- apsec112 8y agoWhat does that even mean? Electricity is fungible. Suppose that ten megawatts of coal power and one megawatt of solar power goes into a power grid, and I draw 100 kilowatts out of that grid. I ask the power company to declare that my office is "powered by renewable energy". They can happily write me a piece of paper, saying that my 100 kilowatts of consumption "comes from" the one megawatt of solar input. But it doesn't change the amount of coal that gets burned, it's just moving numbers around.
- joshio 8y agoDid you read the article? They're specifically investing in building solar farms and other renewable energy sources, as solar becomes more cost efficient it will push back on new developments of coal plants and other dirty energy sources. This is not about the short term results, this is putting a strategical bet on clean power. And as you can see from Apple's other business, they're all about long term gains.
- apsec112 8y agoTotal, the huge oil and gas company, also invests in renewable energy. They have a whole list of investments, one can read through them all on Crunchbase: https://www.crunchbase.com/organization/total-energy-ventures-international https://www.crunchbase.com/organization/total-energy-venture... Does that mean Total is a "green company"? Of course not.
- joshio 8y agoTotal do not run on, or in this case; produce, 100% renewable energy. What does the main article say again?
- realusername 8y ago> Come on, what kind of utopia are you living in? In the past you know, big industrial companies built large-scale residential areas for workers, it's not an utopia.
- joshio 8y agoThat was not the point I was trying to make, some of the best developers in the world live in the San Jose area. To build a new campus in the middle of nowhere and build housing there would never be a valid solution. Maybe for a second campus, like they're planning. But that one is rumoured to be put in Austin where, you guessed it, the density of a skilled workforce is high.