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No, because it was within the agreements/facebook policies of that time. https://www.snopes.com/fact-check/obama-campaign-use-tactics-cambridge-analytica/ http

• ScottBurson 9y ago
  Quoted from the linked article: Although the Obama campaign in 2012 did target potential voters using information gathered from Facebook profiles, there were key differences. The Obama for America organization accessed voters’ Facebook information when they logged on to the campaign web site via Facebook. Obama supporters were given a permission screen in which they could approve or deny the request, which clearly came from the Obama campaign. Although Obama for America did collect data on users’ friends, it was at the time in line with Facebook policy. A Facebook spokesperson told us both candidates Obama and Republican Mitt Romney had access to the same tools. In 2015, Facebook changed the rules so that apps could no longer target the friends of users who downloaded them. In the case of Cambridge Analytica, information was gathered from users and given to a third party under false pretenses.
  • Natsu 9y ago
    This would seem to raise the question here whether the big problem was breaking Facebook's ToS or the loss of privacy. I'm somewhat surprised to find people flagging the former as the bigger concern, but then again, this sort of thing is why I never created a Facebook account.