This preoccupation with ISPs is akin to concern about a pin prick while blood gushes out of knife wound unattended. All sorts of solutions are offered enthusia

This preoccupation with ISPs is akin to concern about a pin prick while blood gushes out of knife wound unattended. All sorts of solutions are offered enthusiastically while the elephant in the room, tens of thousand of engineers and billion dollar companies incentivized to hoover up and collate every minutiae of user data as a business model, is met with hand wringing and apologism about ad revenue. In this case solutions have to emerge from outside the tech community by something like GDPR. Given that reality and the primacy of ad driven business models in SV its difficult to contextualize this preoccupation with ISPs. It feels like a distraction, insincere and driven by commercial concerns.