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I completely disagree with this. Firstly, the media currently are too lucrative for my taste and thats why we have everyone being a journalist and publisher. By
by Arqu 9y ago
I completely disagree with this. Firstly, the media currently are too lucrative for my taste and thats why we have everyone being a journalist and publisher. By cutting down on the easy money, only those worth surviving will probably stand. This will seriously cut down on more than just ads, ie fake news and unverified sources. An alternative I'd love to see is sponsored articles as the main source of income for these. Let the corporations have to pay bigger bucks to have their posts published. This will hopefully reduce the clutter, force the media outlets to provide quality content to keep a certain level of trust and quality to attract businesses as well as a good targeted audience.
Personally I'd live to have most media completely in the dark about visitors to solely speculate on the quality of their own content. Only metric they need is daily visitor count. Everything else can be shaped by type and quality of content. A great example is HN where we have a very targeted audience due to the content it serves. It obviously also has some sponsored articles but also the indirect benefits it has on new startups and so on. Just treat it as TV marketing and not a per person customized monetization strategy.
- nopriorarrests 9y ago>This will seriously cut down on more than just ads, ie fake news and unverified sources. Why do you think so? I don't see clickbait industry seriously affected. They churn out a ton of crappy content which costs almost nothing to produce (at least if compared with reputable journalistic work), monetize it with low quality ads for shitty CPM rates, but as long as part of their content goes viral, tons and tons of pageviews allow to balance everything. GDPR changes nothing in this business.
- Arqu 9y agoThere has to be some limit to how low they can go cost wise in delivering crap. Also as it becomes harder to get big bucks, people will shift to other lines of crap work. GDPR in my mind influences this indirectly in the long run. It's not like it will kill fake news the week after.
- exolymph 9y ago> Firstly, the media currently are too lucrative for my taste and thats why we have everyone being a journalist and publisher. As someone who works in media: I'm sorry, what? Publishing is certainly not more lucrative than ever, and publishing online now is a far worse business than publishing a physical newspaper pre-cable TV. The proliferation of outlets is due to lower barriers to entry and less need for capex. Plus a little bit of VC optimism.
- Arqu 9y agoDepends how you look at it. You are an employee in the media space, I guess you're in an ok situation but also not swimming in cash. However I thought more in the line of media companies and solopreneurs. Everybody seems to be joining the race to the bottom by delivering more questionable content for 2 more clicks per day instead of relevant articles and real journalism. Also not to step on anyones toes, this obviously doesn't apply to every individual, however a large majority seems to be doing it. This also makes it hard for the good guys to prevail I guess.