> That said, today I use only a handful of apps and barely if ever explore new ones - I mainly only use Firefox, Lyft, a mail client, a reddit client, and photo

> That said, today I use only a handful of apps and barely if ever explore new ones - I mainly only use Firefox, Lyft, a mail client, a reddit client, and photos. I see similar 'app fatigue' among my peers, so I wonder if Windows Phone would have fared better in today's mobile market. I don't think so. While there's definitely some level of "App Fatigue", there's a lot of apps that users would never give up. e.g., WhatsApp, Facebook (& Messenger), Snapchat, CityMapper, Google Maps, any banking apps, just to name a few big names that would be used day-to-day. And then there's a lot of miscellaneous apps that I don't use regularly, but do use occasionally, like all the airline ones, or food delivery, or Trainline, or Taxi apps, etc. The transport ones are notable because they make it really easy to add the ticket or boarding pass to the iOS Wallet, which means I have offline access to them (very important when travelling). I think most users have found the subset of apps they really want, and don't have a pressing need to look for more, yes. However, the apps they do have, they would definitely miss if they were gone. Now, a lot of those apps might not be necessary if the mobile web site integrated with the OS well enough (mostly notifications, mic/webcam access, Apple/Google pay equivalent, responsiveness), though some probably wouldn't. WhatsApp is a good example here - all the content is stored locally, on the phone. Making it a mobile website as the default option would go against what they are trying to offer (Signal is the same, I believe?). But since none of the existing platforms offer full integration like that (AFAIK), there would probably have to be some extra work building out those features on the mobile site. And I guess that brings us full circle back to the "no one builds anything for Platform X because it has no users" problem?