We don’t want personally identifiably info. It creates a legal risk for us. We purge it as quickly as we can. Ding ding ding, we have a winner. If more people

We don’t want personally identifiably info. It creates a legal risk for us. We purge it as quickly as we can. Ding ding ding, we have a winner. If more people would realize this, we would have less data breaches. To get there, a data breach must become more costly for the companies.