Facebook absolutely tracks non users and builds profiles in them. Those like and retweet buttons on websites are doing just that. Even if you don't click them!

Facebook absolutely tracks non users and builds profiles in them. Those like and retweet buttons on websites are doing just that. Even if you don't click them! It isn't the same as a completely optional loyalty card. However, I do agree its mainly fuax outrage that will pass shortly. The stock is already recovering