"What is the low hanging fruit?" --> It's exactly why we're building Highlights (https://www.gethighlights.co/ https://www.gethighlights.co/) - to help solopren

"What is the low hanging fruit?" --> It's exactly why we're building Highlights (https://www.gethighlights.co/ https://www.gethighlights.co/) - to help solopreneurs, entrepreneurs and small businesses automatically find and prioritize their biggest marketing opportunities using the data in their existing marketing tools (Google Analytics, MailChimp). It's a tedious task that needs regular attention and skills to ensure you're not underperforming, or identify low hanging fruits like old blog posts that are performing well and can be leveraged to get more sales or signups.