Apple already lost the Mac Pro market when they made Final Cut Pro X, and stopped regularly releasing Mac Pros. They completely disregarded the professional mar

Apple already lost the Mac Pro market when they made Final Cut Pro X, and stopped regularly releasing Mac Pros. They completely disregarded the professional market by killing functionality that was critical to the users. That combined with the lack of powerful hardware made a lot of the professionals go to PC and Avid. They addressed some of the issues in future releases but it was too late. Creators were pretty much the only people keeping Apple alive in the tough years and they abandoned them.