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Google's use of this structured markup also gives the designer more control over their appearance in search results. Adding more relevant information to the re

Google's use of this structured markup also gives the designer more control over their appearance in search results. Adding more relevant information to the results could also increase traffic.

StavrosK 16y ago
It depends on the type of business you run. E.g., for newspapers, it can be argued that Google brings traffic to them, if they only publish a summary. For place pages, it's basically destroying the sites, as Google provides almost all the info (including reviews/stars).
- jerf 16y ago
  So what? The best competitor is winning and that's a problem because....?
  - StavrosK 16y ago
    Because it's not a competitor. They win with your data. When you're gone, everyone loses.