Aye, you're right about Harvest Moon - maybe "snitched" was not the word I was after for. I don't think Zynga should be viewed as non innovative evil place as

Aye, you're right about Harvest Moon - maybe "snitched" was not the word I was after for. I don't think Zynga should be viewed as non innovative evil place as the article suggests though. Farmville is a good game in its genre. Because if it weren't, people would not play it. And I admire their driver for constant updates, which do take a lot of effort to think about and make. Tournaments, hunting for truffles with your pigs, honeybees for your bee hives, seasonal items like wedding gazebos etc... And it's engaging mechanics works on multiple levels. There's that icebreaker level that facebook inherently drives which you've mentioned with aunt example. There's also a point based competing drive: "come on, that girl can't be a level over mine"... Then there is show of level (sort of a competing) which I regard as most genius of all. It's geared towards women population. Where they show of new items acquired on their meticulously crafted farm designs which are more of a home+backyard than a farm. This happens in real life too, but this is more streamlined and on display to everyone you know that plays farmville. Genius. Also, they produce lots of pixel art for their game - which is dear to my heart. So, I respect Zynga regarding farmville, a lot.