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I have only a second hand exposure to farmville due to an avid player close to me. I wouldn't say they don't innovate - or at least they mask it real good. Farm

I have only a second hand exposure to farmville due to an avid player close to me. I wouldn't say they don't innovate - or at least they mask it real good. Farmville is full of new stuff that ties in together all the time, but general framework looks to be less keen on innovation. I wonder how long can they run with it though. It's like where you have an ultra strong brand for games and you innovate by pushing various forms of gameplay scenarios (think of mario in various games not related to original genre mechanics). Farmville is just like the opposite, brand is the mechanics and framework. Seasonal stuff they put in is the only innovation over original concept they snitched from Harvest Moon and alike. So I guess farmvilles ultimate fate likes where genre-locked games go - e.g. fighting games (street fighter, mk...) where original fad fades away and leaves in core player group. If they're lucky - and with so many users, they'd have to screw up pretty badly to lose all of their gaming audience.

patio11 16y ago
The concept owes a lot to Harvest Moon, but let's not kid ourselves, those are very different games. FarmVille is a well-oiled machine designed for virality, keeping people playing through social obligation and fear of loss, and monetization. It has its own peculiar kind of beauty to it. You're a 40 year old woman and your aunt, who you always keep meaning to talk with but never find the time to do, needs help with her cow. Not helping her with her cow says you don't love her. That is genius. Evil genius, but genius. Harvest Moon, on the other hand, is a fully single person game with a story which optimizes for good reviews in magazines, because that drives box sales and that is where they make their money. It can afford to take twenty minutes until you get any control of your character, because you've already bought the game and can be assumed to wait it out. Any designer proposing that at Zynga would probably be shot, thrown out of a window, or shot after they were thrown out of a window, because it would kill the viral coefficient.
- wootwooot 16y ago
  remember Farmtowm? (yeah, they copied Harvest Moon, but they were the first to bring it to Facebook... before Zynga released FarmVILLE 2 months later)
- Keyframe 16y ago
  Aye, you're right about Harvest Moon - maybe "snitched" was not the word I was after for. I don't think Zynga should be viewed as non innovative evil place as the article suggests though. Farmville is a good game in its genre. Because if it weren't, people would not play it. And I admire their driver for constant updates, which do take a lot of effort to think about and make. Tournaments, hunting for truffles with your pigs, honeybees for your bee hives, seasonal items like wedding gazebos etc... And it's engaging mechanics works on multiple levels. There's that icebreaker level that facebook inherently drives which you've mentioned with aunt example. There's also a point based competing drive: "come on, that girl can't be a level over mine"... Then there is show of level (sort of a competing) which I regard as most genius of all. It's geared towards women population. Where they show of new items acquired on their meticulously crafted farm designs which are more of a home+backyard than a farm. This happens in real life too, but this is more streamlined and on display to everyone you know that plays farmville. Genius. Also, they produce lots of pixel art for their game - which is dear to my heart. So, I respect Zynga regarding farmville, a lot.

patio11 16y ago

The concept owes a lot to Harvest Moon, but let's not kid ourselves, those are very different games. FarmVille is a well-oiled machine designed for virality, keeping people playing through social obligation and fear of loss, and monetization. It has its own peculiar kind of beauty to it. You're a 40 year old woman and your aunt, who you always keep meaning to talk with but never find the time to do, needs help with her cow. Not helping her with her cow says you don't love her. That is genius. Evil genius, but genius. Harvest Moon, on the other hand, is a fully single person game with a story which optimizes for good reviews in magazines, because that drives box sales and that is where they make their money. It can afford to take twenty minutes until you get any control of your character, because you've already bought the game and can be assumed to wait it out. Any designer proposing that at Zynga would probably be shot, thrown out of a window, or shot after they were thrown out of a window, because it would kill the viral coefficient.

wootwooot 16y ago
remember Farmtowm? (yeah, they copied Harvest Moon, but they were the first to bring it to Facebook... before Zynga released FarmVILLE 2 months later)
Keyframe 16y ago
Aye, you're right about Harvest Moon - maybe "snitched" was not the word I was after for. I don't think Zynga should be viewed as non innovative evil place as the article suggests though. Farmville is a good game in its genre. Because if it weren't, people would not play it. And I admire their driver for constant updates, which do take a lot of effort to think about and make. Tournaments, hunting for truffles with your pigs, honeybees for your bee hives, seasonal items like wedding gazebos etc... And it's engaging mechanics works on multiple levels. There's that icebreaker level that facebook inherently drives which you've mentioned with aunt example. There's also a point based competing drive: "come on, that girl can't be a level over mine"... Then there is show of level (sort of a competing) which I regard as most genius of all. It's geared towards women population. Where they show of new items acquired on their meticulously crafted farm designs which are more of a home+backyard than a farm. This happens in real life too, but this is more streamlined and on display to everyone you know that plays farmville. Genius. Also, they produce lots of pixel art for their game - which is dear to my heart. So, I respect Zynga regarding farmville, a lot.