You must know that smoking rates have tanked all across California and particularly in urban areas. Maybe the advertising is meant to get ahead of the vaping 'p

You must know that smoking rates have tanked all across California and particularly in urban areas. Maybe the advertising is meant to get ahead of the vaping 'problem', to get people to quit cold turkey rather than switching to vaping, or to prevent kids from vaping. The fact that you see a few people smoking cigarettes outside an office building doesn't mean both of these campaigns didn't work.