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These are 3rd party analytics firms and not any random companies. Both these firms have strong data protection processes and are very secure. From Grindr's pers

These are 3rd party analytics firms and not any random companies. Both these firms have strong data protection processes and are very secure. From Grindr's perspective, they are probably looking for analytics for different segments of their users and send all data to Localytics who help them with this (vs. trying to build these internally). Here is a thought. Do we think that the data is more secure with Grindr itself or with Localytics? I feel the answer might be the latter given data security means a lot to Localytics (as they provide analytics as a service to thousands of apps) vs. Grindr itself who may not go to the extent of Localytics to safefuard user info.

EmilStenstrom 9y ago
The data is already in Grindr’s systems, this means it is ALSO at Localytics (and others). This is not as safe as if it was only in Grindr’s own systems.
- product50 9y ago
  Fair point. My point is that Grindr's system are likely more vulnerable than Localytics and thus that is where the soft point exists if you are a hacker and are trying to get the data.
- busterarm 9y ago
  And any of these companies could be purchased by some other entity and change their data privacy policy.
  - product50 9y ago
    This is not really true. These companies entire model is handling data and they charge their partners for it. It is not a free product. As such, going off and selling the data is not really going to happen.
    - busterarm 9y ago
      Huh? That has nothing to do with what I said. I said if any of these companies get acquired, the acquiring party can do whatever the hell they want with that data, previous privacy policy be-damned. This has already happened. A lot.
      - product50 9y ago
        It really depends on how you as an entity who is supplying data to analytics firm have negotiated your contract with the analytics firm. Just saying an acquisition will completely negate all contracts before is incorrect. Also, these agreements are between 2 companies (the company providing the data and the analytics firm which will show analytics on that data). There is no privacy policy per se in this case. It is all about contract negotiation on the rights you give to the analytics firm on how to share the data and what happens if they get acquired.

EmilStenstrom 9y ago

The data is already in Grindr’s systems, this means it is ALSO at Localytics (and others). This is not as safe as if it was only in Grindr’s own systems.

product50 9y ago
Fair point. My point is that Grindr's system are likely more vulnerable than Localytics and thus that is where the soft point exists if you are a hacker and are trying to get the data.
busterarm 9y ago
And any of these companies could be purchased by some other entity and change their data privacy policy.
- product50 9y ago
  This is not really true. These companies entire model is handling data and they charge their partners for it. It is not a free product. As such, going off and selling the data is not really going to happen.
  - busterarm 9y ago
    Huh? That has nothing to do with what I said. I said if any of these companies get acquired, the acquiring party can do whatever the hell they want with that data, previous privacy policy be-damned. This has already happened. A lot.
    - product50 9y ago
      It really depends on how you as an entity who is supplying data to analytics firm have negotiated your contract with the analytics firm. Just saying an acquisition will completely negate all contracts before is incorrect. Also, these agreements are between 2 companies (the company providing the data and the analytics firm which will show analytics on that data). There is no privacy policy per se in this case. It is all about contract negotiation on the rights you give to the analytics firm on how to share the data and what happens if they get acquired.