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These hyper-targeting stories are the scariest part about adtech. Every year the are less cute and more worrisome. Five hours on here and no comments is also s

• jsjohnst 9y ago
  > Five hours on here and no comments is also scary. I agree it’s scary, but it’s also a Sunday (posted before dawn for the US). Probably more importantly, the title gives you the impression it’s purely a clickbait article and not something with more substance.
  • jjeaff 9y ago
    And not just Sunday, Easter Sunday.
• Redoubts 9y ago
  > These hyper-targeting stories are the scariest part about adtech. >> Despite what some con artists may tell you, I prefer a broad demographic approach to online messaging . Rather than complicate matters, I decided to target everyone in each of the three states between the ages of 28 and 44. No political affiliation sliders, no audiences, no Facebook machine learning wizardry. Every person within the age range, Republican, Democrat, or otherwise. ???
• csense 9y ago
  Hyper-targeting? The author says specifically that he avoided any such thing; instead he > decided to target everyone in each of the three states between the ages of 28 and 44. No political affiliation sliders, no audiences, no Facebook machine learning wizardry. Every person within the age range, Republican, Democrat, or otherwise.