I agree with the spirit of, “better to popularise independent syndication than fight over formats” except: > the technical implementation is secondary Until u

I agree with the spirit of, “better to popularise independent syndication than fight over formats” except: > the technical implementation is secondary Until users get a bad experience that can't be solved easily because the spec was set in stone over a decade ago. Or until people want to extend and improve the spec to create new standards that prevent fractured and disparate extensions to it. Technical implementation is often secondary, but RSS already failed to achieve mainstream status once. That is not all down to the RSS spec, but recognising that RSS is a candidate for obsoletion and building on something active and progressive might give the idea of indie syndication a healthier second/third/fourth chance. A non-dead spec that's actively tended, marketed, and used for building great new platforms may garner more interest and prevent the “been there — tried that — it wasn't for me” that RSS seems to induce in non-techies.