"Embrace, extend, extinguish" -Microsoft's old motto. This is exactly how they previously did business and still do, frankly. Facebook's core business functio

"Embrace, extend, extinguish" -Microsoft's old motto. This is exactly how they previously did business and still do, frankly. Facebook's core business functions purely on user data though and that's how they use the rest of their businesses to make money. If traditional Facebook dies their other businesses won't be far behind without significant change that doesn't disrupt revenue.