> I keep hearing this suggestion and it makes no sense. Split into what? Instagram, WhatsApp, and multiple competing Facebook copies (say Facebook Red, Faceboo

> I keep hearing this suggestion and it makes no sense. Split into what? Instagram, WhatsApp, and multiple competing Facebook copies (say Facebook Red, Facebook Green, and Facebook Orange) with a mandate to interoperate with each other and with other networks. Existing accounts are divided randomly and evenly between the copies.