Looks like traffic is down approx 6% so far. My guess is maybe 5% will drop off, and maybe 25% will use it less over a period of time. And this will show a slig

Looks like traffic is down approx 6% so far. My guess is maybe 5% will drop off, and maybe 25% will use it less over a period of time. And this will show a slight bump on the upward trajectory which might reach apex in maybe 10 years as the rest of the developing world comes on board. In the meantime, there will some general adaption both to and by social media towards more sensible and responsible usage: better privacy protection and safeguards against mass-scooping of data, and for users; turn off notifications, log in maybe once a day, banning phones in schools etc. which will calm the novelty mania that has been the case in these early days.