>They would be a list of superior features of, and only of, the product read in clear, plain terms. And also the inferior features. And those of its competitor

>They would be a list of superior features of, and only of, the product read in clear, plain terms. And also the inferior features. And those of its competitors. It's amazingly deluded to even consider that advertising is about informing consumers. It's clearly about disinforming them - clouding their judgement in order to make them buy something they otherwise wouldn't have.