The advertisers leaving is what really hurts Facebook. Remember, you aren't Facebook's customer if you're just a regular user; you're the product. Think of it

The advertisers leaving is what really hurts Facebook. Remember, you aren't Facebook's customer if you're just a regular user; you're the product. Think of it this way; imagine a farmer having a bad harvest. that's a lot of pressure, but he or she will try to cope with the loss and monetize what's left cleverly. Now, imagine the same farmer but the demand for the crop is falling. Now that's a capital "P" problem right there.