Aaron got it all right he just missed one important thing. News is a product and you buy it, so what is it selling you if the content itself is so unimportant?

Aaron got it all right he just missed one important thing. News is a product and you buy it, so what is it selling you if the content itself is so unimportant? The answer is news sells an emotion. Mostly it sells outrage and worldview confirmation. Its basically the exact same thing as a social feed only you select it instead of it tailoring to you. The notable exception are people who use the headlines to make investment decisions.