> 0 ounce of evidence to back it up The same principle used when TV lineups are advertised on the TV network channels themselves, is what advertising capitaliz

> 0 ounce of evidence to back it up The same principle used when TV lineups are advertised on the TV network channels themselves, is what advertising capitalizes on best. Brand awareness has plenty of psychological evidence behind it. The number don't lie when you get put on the premium channels (or the Google Play recommended top 10). Ads aren't usually effective at doing what advertisers want (more than brand awareness or opportunity hurdles), which isn't a shocker. Advertisers get sold services by other people in advertising.