I completely agree with this. Something I would add here is the great danger of wanting to recreate products from scratch. You have the "heat loss" effect as st

I completely agree with this. Something I would add here is the great danger of wanting to recreate products from scratch. You have the "heat loss" effect as stated here but you also have a massive amount of expectation from the users of the existing product. It can quickly become "the product which will fix all our issues" over time and the goalposts are being moved so much that the release day is just pushed forward forever.