It is just a bit harder to recognize words written in caps. When we're reading, we aren't recognizing each character and then combining them unconsciously into

It is just a bit harder to recognize words written in caps. When we're reading, we aren't recognizing each character and then combining them unconsciously into a word and then you comprehend it. We just recognize the words at once, and stops on an unfamiliar or out of context ones, which usually signals a misreading. So, people are using caps when they need to EMPHASIZE something. ^_^ This article is trying to emphasize that the author cold understand things, that the rest of the world cannot. ^_^